Overview

In 1990 American shoe company LA Gear signed a endorsement deal with Paula Abdul to promote their line of shoes.  In fact, they gave Paula her very own line of L.A. Gear shoes.

To promote the shoe deal and Paula's new "Spellbound" album, L.A. Gear released a 1 track promotional CD featuring Paula Abdul titled “Medley Mix.”

The one track: “Medley Mix” contains samples of: Straight Up, Knocked Out, Opposites Attract, Forever Your Girl, (It’s Just) The Way That You Love Me and Cold Hearted. This mix is the same as the 1990 Medley Mix on "Shut Up and Dance."

Various print ads were used to promote the shoe line and Paula’s affiliation with L.A. Gear.

Paula would later endorse Reebok.